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Vanguard made investors more money ($892B) and had more funds that made money (72%).
The past year, all their funds · Data as of Oct 30, 2026
Tale of the tape 1Y · lower fee wins
Every dot is one us stocks fund, placed at its 1-year return. Right of the line = made money. The ringed dot is the middle fund.
| BOX SCORE · US STOCKS | Vanguard | Thrivent |
|---|---|---|
| Funds in the category | 31 | 4 |
| Made money (W–L) | 30–1 | 1–0 |
| Win % | 97% | 100% |
| Money made | $172B | $94M |
| Typical return | +14.6% | +11.8% |
| Launches · 2026 | 0 | 1 |
| Assets | $1.52T | $1.4B |
| Fee per $100 | $0.04 | $0.62 |
| Fund | Name | Assets | 1Y |
|---|---|---|---|
| VUG | Vanguard Morningstar Growth ETF | $392B | +5.2% ✓ |
| VTV | Vanguard Morningstar Value ETF | $252B | +24.6% ✓ |
| VO | Vanguard Morningstar Mid-Cap ETF | $217B | +13.8% ✓ |
| VB | Vanguard Morningstar Small-Cap ETF | $176B | +15.9% ✓ |
| VXF | Vanguard Extended Market ETF | $91.2B | +11.5% ✓ |
| VBR | Vanguard Morningstar Small-Cap Value ETF | $64.1B | +19.6% ✓ |
Pairs that hold the same market. Fee = per $100 a year. Returns within 0.1 points are a tie; 5-year returns are per year.
Squares, left to right: fee · 1 year · 5 years, coloured by who won. Most gaps come from different index rules, not fees.
The past year. Win % counts funds, not dollars; money made is estimated from each fund’s assets and return. Categories with fewer than 3 funds on a side are flagged. Not advice.