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ProShares made investors more money ($3.2B) and had more funds that made money (51%).
The past year, all their funds · Data as of Nov 3, 2026
Tale of the tape 1Y · lower fee wins
Every dot is one thematic income fund, placed at its 1-year return. Right of the line = made money. The ringed dot is the middle fund. Small sample: fewer than 3 funds on a side.
| BOX SCORE · THEMATIC INCOME | Direxion | ProShares |
|---|---|---|
| Funds in the category | 3 | 1 |
| Made money (W–L) | 0–0 | 1–0 |
| Win % | — | 100% |
| Money made | — | $41M |
| Typical return | — | +17.6% |
| Launches · 2026 | 3 | 0 |
| Assets | $8M | $272M |
| Fee per $100 | $0.99 | $0.45 |
| Fund | Name | Assets | 1Y |
|---|---|---|---|
| PLIB | Direxion Shares ETF Trust - Direxion PLTR Defined Income Boost ETF | $3M | — |
| TSIB | Direxion TSLA Defined Income Boost ETF | $3M | — |
| NVIB | Direxion Shares ETF Trust - Direxion NVDA Defined Income Boost ETF | $2M | — |
| Fund | Name | Assets | 1Y |
|---|---|---|---|
| TDV | ProShares - S&P Technology Dividend Aristocrats ETF | $272M | +17.6% ✓ |
The past year. Win % counts funds, not dollars; money made is estimated from each fund’s assets and return. Categories with fewer than 3 funds on a side are flagged. Not advice.